Publisher Rates

The average CPM for 18th July 2018.

2018-07-17

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $33.44 $16.99 $6.37 $6.91 $2.30
Canada $21.62 $4.46 $2.35 $3.04 $1.49
United Kingdom $7.02 $4.37 $2.21 $3.91 $2.07
Australia $11.43 $5.06 $2.94 $3.72 $2.05
 
Germany $4.13 $9.03 $2.59 $6.13 $2.20
Finland $3.09 $5.25 $2.28 $6.02 $2.53
Greece $4.03 $5.32 $1.70 $4.36 $1.65
New Zealand $6.05 $5.00 $3.03 $3.56 $1.90
Switzerland $4.23 $4.84 $1.81 $4.20 $1.76
France $7.01 $2.84 $1.51 $4.68 $3.12
Luxembourg $2.75 $4.11 $1.15 $2.76 $0.78
Sweden $4.68 $4.08 $2.06 $3.39 $1.85
Norway $4.23 $3.86 $1.79 $2.55 $1.57
South Africa $8.04 $3.63 $2.38 $1.93 $1.44
Ireland $4.53 $3.62 $1.79 $2.56 $1.48
Nigeria $2.78 $3.55 $2.05 $1.92 $1.04
Belgium $4.98 $3.54 $1.12 $2.78 $0.95
Iceland $3.89 $3.33 $1.90 $2.39 $1.80
Malaysia $4.69 $3.24 $1.66 $1.67 $0.70
Mexico $2.05 $3.18 $1.63 $3.18 $1.59
Denmark $4.38 $3.17 $1.79 $2.54 $1.57
Austria $13.14 $3.17 $1.64 $2.07 $1.29
Korea, Republic Of $5.12 $3.05 $2.41 $2.89 $1.74
Estonia $0.73 $3.02 $1.19 $2.01 $0.98
Czech Republic $2.88 $2.77 $1.73 $1.71 $1.08
Cyprus $4.06 $2.77 $1.61 $2.65 $1.69
Netherlands $4.50 $2.75 $1.43 $1.79 $1.04
Japan $8.03 $2.69 $1.54 $1.41 $0.66
Malta $3.21 $2.67 $1.81 $0.31 $0.23
Kenya $1.97 $2.52 $1.52 $1.46 $0.97
India $3.48 $2.52 $1.40 $1.13 $0.45
United Arab Emirates $5.25 $1.51 $1.06 $2.46 $1.84
Italy $18.69 $2.29 $1.38 $2.43 $1.61
Portugal $4.59 $2.35 $1.29 $2.15 $1.06
Latvia $2.88 $2.29 $1.47 $2.06 $1.48
Ukraine $1.28 $2.13 $1.24 $1.16 $0.80
Lithuania $8.25 $1.21 $0.92 $2.05 $1.46
Russian Federation $2.53 $1.90 $0.93 $1.62 $0.96
Israel $1.87 $1.88 $1.02 $1.56 $0.97
Qatar $2.88 $1.86 $1.43 $1.52 $0.96
Singapore $2.65 $1.85 $1.35 $1.02 $0.61
Virgin Islands, British $0.50 $1.80 $0.59 - -
Saudi Arabia $2.00 $1.74 $1.06 $1.75 $1.19
Spain $2.46 $1.64 $1.07 $1.18 $0.76
China $2.65 $1.57 $1.07 $1.10 $0.74
Afghanistan $6.35 $1.54 $1.34 $0.23 $0.16
Thailand $2.04 $1.24 $0.78 $1.52 $0.81
Bermuda $1.92 $1.50 $1.23 $0.42 $0.33
Virgin Islands, U.S. $2.00 $1.49 $1.29 $0.51 $0.34
Poland $3.19 $1.48 $1.04 $1.46 $0.96
Taiwan $2.67 $1.25 $0.87 $1.42 $0.98
Saint Pierre And Miquelon - - - $1.40 $0.50
Iraq $4.58 $1.27 $0.98 $1.39 $0.85
Indonesia $1.66 $1.35 $1.09 $1.07 $0.56
Faroe Islands $0.98 $1.35 $0.90 $0.39 $0.26
Brazil $3.34 $1.33 $0.75 $1.16 $0.49
Hong Kong $5.56 $1.31 $0.95 $0.89 $0.58
Zambia $1.93 $1.29 $0.89 $0.37 $0.27
Croatia $0.98 $1.28 $0.81 $0.82 $0.56
Jordan $3.10 $1.28 $1.10 $0.50 $0.34
Kuwait $3.61 $1.27 $0.97 $1.18 $0.85
Cameroon $1.92 $1.26 $0.79 $1.14 $0.70
Myanmar $1.08 $1.26 $0.92 $0.80 $0.51
Monaco $1.98 $1.25 $1.12 $0.32 $0.32
Turkey $1.60 $1.25 $0.94 $1.22 $0.93
Bahrain $2.48 $1.24 $1.01 $1.13 $0.83
Serbia $1.26 $1.22 $0.99 $0.46 $0.31
Armenia $0.99 $1.22 $0.89 $1.05 $0.85
Bahamas $1.92 $1.22 $0.88 $0.38 $0.29
Uganda $1.50 $1.21 $0.94 $0.63 $0.46
Peru $2.39 $1.20 $0.81 $0.66 $0.39
Liechtenstein $0.98 $1.20 $0.60 $0.44 $0.31
Macao $1.25 $0.98 $0.75 $1.19 $0.80
Slovakia $1.28 $0.85 $0.75 $1.19 $1.03
Bangladesh $3.30 $1.18 $0.97 $0.66 $0.44
Vietnam $1.69 $1.18 $0.76 $0.98 $0.51
Barbados $1.93 $1.16 $0.83 $0.38 $0.27
Philippines $1.50 $1.16 $0.91 $0.85 $0.53
Gabon $0.90 $1.15 $0.66 $0.32 $0.21
Oman $2.38 $1.14 $0.93 $0.82 $0.59
Saint Kitts And Nevis $1.07 $1.14 $0.76 $0.23 $0.19
Morocco $2.45 $1.13 $0.81 $0.95 $0.66
Lebanon $0.98 $1.11 $0.91 $0.62 $0.42
Slovenia $1.09 $1.07 $0.77 $0.97 $0.67
Niger $0.90 $1.07 $0.74 $0.29 $0.21
Ecuador $1.79 $1.07 $0.70 $0.99 $0.48
Georgia $0.99 $0.98 $0.82 $1.05 $0.85
Puerto Rico $5.58 $1.05 $0.82 $0.61 $0.32
Papua New Guinea $0.90 $1.05 $0.52 $0.30 $0.19
Zimbabwe $2.47 $1.05 $0.85 $0.49 $0.34
Sudan $2.29 $1.04 $0.99 $0.34 $0.25
Ghana $1.90 $1.03 $0.75 $0.75 $0.57
Trinidad And Tobago $2.08 $1.02 $0.79 $0.53 $0.28
Antigua And Barbuda $0.90 $1.02 $0.70 $0.38 $0.24
Saint Martin $0.90 $1.02 $0.59 $0.24 $0.14
Romania $1.30 $1.02 $0.67 $0.69 $0.45
Guam $1.92 $1.01 $0.78 $0.42 $0.28
Seychelles $0.90 $1.00 $0.57 $0.47 $0.30
Angola $2.08 $0.99 $0.86 $0.36 $0.28
Saint Lucia $1.61 $0.98 $0.85 $0.41 $0.27
Turks And Caicos Islands $1.07 $0.97 $0.66 $0.38 $0.34
Cote D'ivoire $1.02 $0.96 $0.73 $0.86 $0.61
Uruguay $0.98 $0.96 $0.54 $0.93 $0.47
Cayman Islands $1.07 $0.95 $0.79 $0.51 $0.24
Egypt $1.96 $0.94 $0.74 $0.60 $0.40
French Polynesia $0.98 $0.94 $0.57 $0.35 $0.22
Botswana $1.92 $0.93 $0.85 $0.43 $0.33
Moldova $1.09 $0.84 $0.65 $0.93 $0.68
Rwanda $0.91 $0.93 $0.77 $0.41 $0.30
Hungary $3.30 $0.92 $0.74 $0.64 $0.38
Guadeloupe $1.87 $0.92 $0.70 $0.40 $0.26
Kazakhstan $2.23 $0.92 $0.71 $0.71 $0.50
Isle Of Man $0.90 $0.91 $0.59 $0.25 $0.18
Aruba $1.92 $0.91 $0.64 $0.40 $0.29
Bosnia And Herzegovina $1.40 $0.91 $0.75 $0.47 $0.29
Réunion $0.98 $0.89 $0.70 $0.40 $0.29
Turkmenistan $0.98 $0.89 $1.02 $0.28 $0.18
Senegal $0.98 $0.89 $0.65 $0.75 $0.49
Fiji $0.98 $0.89 $0.60 $0.27 $0.20
Sri Lanka $0.98 $0.88 $0.70 $0.35 $0.19
Timor-Leste $1.99 $0.88 $0.67 $0.41 $0.30
Namibia $1.44 $0.88 $0.91 $0.39 $0.28
Mauritius $1.32 $0.88 $0.71 $0.40 $0.27
Tanzania, United Republic Of $1.08 $0.88 $0.68 $0.39 $0.31
New Caledonia $0.90 $0.87 $0.58 $0.40 $0.25
Bulgaria $1.30 $0.86 $0.68 $0.87 $0.57
Saint Vincent And The Grenadines $1.61 $0.87 $0.75 $0.39 $0.29
Benin $0.92 $0.86 $0.73 $0.46 $0.33
Martinique $0.98 $0.85 $0.59 $0.39 $0.28
Guatemala $1.50 $0.84 $0.60 $0.61 $0.35
Brunei Darussalam $1.61 $0.83 $0.75 $0.37 $0.26
Haiti $0.98 $0.83 $0.55 $0.29 $0.21
Algeria $1.47 $0.83 $0.77 $0.47 $0.32
Tunisia $1.43 $0.83 $0.70 $0.44 $0.30
Palestine, State of $1.44 $0.82 $0.73 $0.65 $0.47
Burundi $0.98 $0.81 $0.77 $0.26 $0.18
Albania $0.98 $0.81 $0.72 $0.23 $0.14
Mayotte $0.98 $0.81 $0.76 $0.40 $0.25
Greece (VAT) $0.98 $0.81 $0.73 $0.25 $0.15
Mauritania $0.98 $0.81 $0.68 $0.38 $0.27
Madagascar $0.98 $0.81 $0.78 $0.33 $0.23
Pakistan $3.30 $0.80 $0.78 $0.52 $0.36
Gambia $0.94 $0.79 $0.74 $0.28 $0.18
Equatorial Guinea $0.98 $0.79 $0.79 $0.42 $0.29
Kyrgyzstan $0.90 $0.79 $0.67 $0.32 $0.22
Gibraltar $0.98 $0.70 $0.54 $0.79 $0.55
Somalia $0.98 $0.78 $0.81 $0.43 $0.24
Ethiopia $1.48 $0.77 $0.78 $0.32 $0.23
Togo $0.98 $0.77 $0.80 $0.21 $0.18
Mongolia $3.30 $0.76 $0.77 $0.40 $0.31
Dominican Republic $1.52 $0.75 $0.65 $0.49 $0.33
Bolivia $0.98 $0.75 $0.64 $0.56 $0.39
Congo, The Democratic Republic Of The $0.90 $0.74 $0.68 $0.38 $0.28
Nepal $0.98 $0.74 $0.72 $0.37 $0.25
Libya $1.43 $0.74 $0.63 $0.48 $0.32
Mozambique $0.98 $0.74 $0.71 $0.35 $0.27
Cuba $4.48 $0.73 $0.63 $0.42 $0.30
Belize $0.90 $0.73 $0.53 $0.40 $0.27
Montenegro $1.08 $0.65 $0.65 $0.73 $0.57
Mali $0.90 $0.73 $0.64 $0.30 $0.23
Saint Barthélemy $1.15 $0.72 $0.82 - -
Lao People's Democratic Republic $1.30 $0.72 $0.68 $0.44 $0.26
Syrian Arab Republic $2.88 $0.72 $0.66 $0.35 $0.24
Cambodia $1.09 $0.68 $0.65 $0.71 $0.49
Honduras $1.60 $0.71 $0.61 $0.50 $0.33
San Marino $0.90 $0.71 $0.66 $0.39 $0.26
Bhutan $0.90 $0.71 $0.66 $0.33 $0.21
Panama $2.08 $0.71 $0.62 $0.58 $0.42
Nicaragua $0.98 $0.70 $0.60 $0.49 $0.32
Jamaica $1.99 $0.69 $0.66 $0.37 $0.25
Azerbaijan $0.98 $0.69 $0.65 $0.46 $0.29
Chile $1.38 $0.69 $0.63 $0.62 $0.39
Costa Rica $2.15 $0.69 $0.60 $0.62 $0.43
Argentina $1.08 $0.52 $0.46 $0.68 $0.41
Macedonia, The Former Yugoslav Republic Of $0.98 $0.68 $0.66 $0.36 $0.22
French Guiana $0.90 $0.68 $0.52 $0.34 $0.22
El Salvador $1.28 $0.67 $0.59 $0.47 $0.32
Belarus $1.41 $0.67 $0.62 $0.59 $0.43
Iran, Islamic Republic Of $2.27 $0.67 $0.70 $0.45 $0.30
Cape Verde $0.98 $0.67 $0.67 $0.45 $0.28
Andorra $0.98 $0.67 $0.68 $0.44 $0.28
Yemen $2.19 $0.67 $0.66 $0.59 $0.47
Burkina Faso $0.90 $0.67 $0.65 $0.27 $0.21
Maldives $0.90 $0.66 $0.73 $0.32 $0.21
Malawi $0.90 $0.66 $0.67 $0.30 $0.22
Paraguay $1.28 $0.65 $0.59 $0.62 $0.40
Djibouti $0.94 $0.65 $0.70 $0.28 $0.27
Congo $0.90 $0.65 $0.67 $0.37 $0.25
Guinea $0.91 $0.64 $0.59 $0.35 $0.23
Guyana $0.98 $0.63 $0.64 $0.37 $0.24
Sao Tome And Principe $1.48 $0.62 $0.66 $0.56 $0.37
Grenada $0.90 $0.62 $0.59 $0.29 $0.17
Solomon Islands $0.90 $0.59 $0.66 $0.53 $0.34
Uzbekistan $0.90 $0.59 $0.56 $0.38 $0.26
Sierra Leone $0.90 $0.58 $0.64 $0.29 $0.20
Swaziland $0.90 $0.58 $0.90 $0.29 $0.20
Guernsey $0.90 $0.55 $0.55 $0.58 $0.31
Dominica $0.98 $0.56 $0.60 $0.51 $0.41
Colombia $1.31 $0.49 $0.48 $0.56 $0.39
Central African Republic $0.50 $0.55 $0.50 - -
Eritrea $0.50 $0.50 $0.50 - -
Montserrat $0.55 $0.50 $0.50 $0.45 $0.16
Marshall Islands - - - $0.48 $0.45
Northern Mariana Islands $0.55 $0.27 $0.34 $0.48 $0.33
Kiribati - - - $0.47 $0.23
Venezuela $4.97 $0.47 $0.45 $0.47 $0.32
Lesotho $0.55 $0.30 $0.27 $0.45 $0.36
Greenland $0.75 $0.45 $0.40 $0.23 $0.21
Jersey $0.90 $0.44 $0.43 $0.26 $0.16
Aland Islands $0.50 $0.39 $0.19 $0.35 $0.35
Anguilla - - - $0.37 $0.24
Suriname - - - $0.35 $0.23
Wallis And Futuna - - - $0.35 $0.35
Guinea-Bissau $0.55 $0.33 $0.34 $0.33 $0.30
Liberia $0.55 $0.33 $0.38 $0.24 $0.17
Tajikistan $0.78 $0.21 $0.28 $0.33 $0.26
Micronesia, Federated States Of - - - $0.31 $0.18
Chad $0.55 $0.28 $0.50 $0.31 $0.16
Palau - - - $0.31 $0.28
Tonga $0.55 $0.27 $0.50 - -
Samoa $0.55 $0.24 $0.23 - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $0.84 $1.64 $0.68 $1.82 $0.64
Canada $0.60 $0.48 $0.34 $0.30 $0.30
United Kingdom $0.75 $1.21 $0.63 $0.53 $0.53
Australia $0.61 $1.12 $0.54 $0.61 $0.61
 
Germany $0.36 $0.97 $0.32 $0.63 $0.32
Finland $1.01 $0.95 $0.66 $0.03 $0.03
Greece $0.15 $0.25 $0.15 $0.15 $0.15
New Zealand $0.46 $0.53 $0.43 $0.64 $0.43
Switzerland $0.50 $0.44 $0.29 $0.03 $0.03
France $0.30 $0.89 $0.29 $0.45 $0.30
Luxembourg $0.18 $0.28 $0.14 $0.03 $0.03
Sweden $0.24 $0.28 $0.20 $0.03 $0.03
Norway $0.29 $0.43 $0.26 $0.03 $0.03
South Africa $0.52 $0.49 $0.39 $0.03 $0.03
Ireland $0.37 $0.39 $0.35 $0.03 $0.03
Nigeria $0.85 $0.78 $0.78 $0.85 $0.85
Belgium $0.30 $0.60 $0.30 $0.03 $0.03
Iceland $0.03 $0.03 $0.03 $0.03 $0.03
Malaysia $0.25 $0.28 $0.19 $0.25 $0.17
Mexico $0.12 $0.14 $0.11 $0.19 $0.10
Denmark $0.38 $0.28 $0.28 $0.03 $0.03
Austria $2.50 $0.79 $0.79 $0.22 $0.22
Korea, Republic Of $0.30 $0.42 $0.30 $0.25 $0.20
Estonia $0.12 $0.12 $0.12 $0.03 $0.03
Czech Republic $0.50 $0.56 $0.28 $0.03 $0.03
Cyprus $0.30 $0.30 $0.30 $0.03 $0.03
Netherlands $0.36 $0.43 $0.35 $0.03 $0.03
Japan $0.20 $0.43 $0.20 $0.03 $0.03
Malta $0.03 $0.03 $0.03 $0.03 $0.03
Kenya $0.12 $0.12 $0.12 $0.15 $0.10
India $0.12 $0.17 $0.10 $0.27 $0.10
United Arab Emirates $0.36 $0.40 $0.34 $0.38 $0.30
Italy $0.20 $0.26 $0.20 $0.25 $0.20
Portugal $0.10 $0.16 $0.10 $0.10 $0.10
Latvia $0.03 $0.03 $0.03 $0.03 $0.03
Ukraine $0.10 $0.13 $0.10 $0.10 $0.10
Lithuania $0.12 $0.12 $0.12 $0.03 $0.03
Russian Federation $0.13 $0.16 $0.12 $0.12 $0.12
Israel $0.25 $0.22 $0.21 $0.28 $0.11
Qatar $0.25 $0.35 $0.23 $0.03 $0.03
Singapore $0.37 $0.54 $0.36 $0.30 $0.30
Virgin Islands, British $0.03 $0.03 $0.03 $0.03 $0.03
Saudi Arabia $0.24 $0.35 $0.22 $0.29 $0.20
Spain $0.20 $0.27 $0.19 $0.18 $0.16
China $0.12 $0.18 $0.11 $0.10 $0.10
Afghanistan $0.10 $0.20 $0.10 $0.03 $0.03
Thailand $0.12 $0.17 $0.11 $0.11 $0.10
Bermuda $0.03 $0.03 $0.03 $0.03 $0.03
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Poland $0.24 $0.26 $0.21 $0.40 $0.15
Taiwan $0.10 $0.13 $0.10 $0.10 $0.10
Saint Pierre And Miquelon $0.03 $0.03 $0.03 $0.03 $0.03
Iraq $0.10 $0.13 $0.10 $0.10 $0.10
Indonesia $0.10 $0.13 $0.10 $0.11 $0.10
Faroe Islands $0.03 $0.03 $0.03 $0.03 $0.03
Brazil $0.10 $0.22 $0.10 $0.17 $0.10
Hong Kong $0.20 $0.27 $0.20 $0.20 $0.20
Zambia $0.03 $0.03 $0.03 $0.03 $0.03
Croatia $0.20 $0.30 $0.20 $0.03 $0.03
Jordan $0.14 $0.13 $0.13 $0.17 $0.13
Kuwait $0.19 $0.14 $0.14 $0.12 $0.12
Cameroon $0.12 $0.13 $0.10 $0.03 $0.03
Myanmar $0.10 $0.14 $0.10 $0.10 $0.10
Monaco $0.03 $0.03 $0.03 $0.03 $0.03
Turkey $0.12 $0.13 $0.11 $0.12 $0.10
Bahrain $0.12 $0.12 $0.12 $0.10 $0.10
Serbia $0.30 $0.50 $0.26 $0.45 $0.30
Armenia $0.03 $0.03 $0.03 $0.03 $0.03
Bahamas $0.03 $0.03 $0.03 $0.03 $0.03
Uganda $0.10 $0.10 $0.10 $0.03 $0.03
Peru $0.10 $0.15 $0.10 $0.13 $0.10
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Macao $0.12 $0.27 $0.11 $0.03 $0.03
Slovakia $0.20 $0.32 $0.20 $0.03 $0.03
Bangladesh $0.10 $0.16 $0.10 $0.10 $0.10
Vietnam $0.12 $0.19 $0.11 $0.15 $0.11
Barbados $0.03 $0.03 $0.03 $0.03 $0.03
Philippines $0.10 $0.12 $0.10 $0.12 $0.10
Gabon $0.03 $0.03 $0.03 $0.03 $0.03
Oman $0.10 $0.15 $0.10 $0.10 $0.10
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
Morocco $0.10 $0.13 $0.10 $0.22 $0.10
Lebanon $0.56 $0.33 $0.33 $0.03 $0.03
Slovenia $0.12 $0.15 $0.12 $0.03 $0.03
Niger $0.03 $0.03 $0.03 $0.03 $0.03
Ecuador $0.10 $0.18 $0.10 $0.18 $0.10
Georgia $0.03 $0.03 $0.03 $0.03 $0.03
Puerto Rico $0.10 $0.10 $0.10 $0.03 $0.03
Papua New Guinea $0.10 $0.13 $0.10 $0.03 $0.03
Zimbabwe $0.03 $0.03 $0.03 $0.03 $0.03
Sudan $0.10 $0.10 $0.10 $0.17 $0.10
Ghana $0.10 $0.10 $0.10 $0.03 $0.03
Trinidad And Tobago $0.10 $0.10 $0.10 $0.03 $0.03
Antigua And Barbuda $0.10 $0.10 $0.10 $0.03 $0.03
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
Romania $0.20 $0.32 $0.18 $0.20 $0.20
Guam $0.03 $0.03 $0.03 $0.03 $0.03
Seychelles $0.03 $0.03 $0.03 $0.03 $0.03
Angola $0.10 $0.20 $0.10 $0.10 $0.10
Saint Lucia $0.03 $0.03 $0.03 $0.03 $0.03
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Cote D'ivoire $0.12 $0.22 $0.11 $0.17 $0.11
Uruguay $0.10 $0.25 $0.10 $0.03 $0.03
Cayman Islands $0.10 $0.10 $0.10 $0.03 $0.03
Egypt $0.10 $0.13 $0.10 $0.20 $0.10
French Polynesia $0.10 $0.10 $0.10 $0.03 $0.03
Botswana $0.03 $0.03 $0.03 $0.03 $0.03
Moldova $0.10 $0.10 $0.10 $0.03 $0.03
Rwanda $0.03 $0.03 $0.03 $0.03 $0.03
Hungary $0.20 $0.27 $0.18 $0.20 $0.20
Guadeloupe $0.10 $0.10 $0.10 $0.03 $0.03
Kazakhstan $0.11 $0.10 $0.10 $0.31 $0.10
Isle Of Man $0.03 $0.03 $0.03 $0.03 $0.03
Aruba $0.03 $0.03 $0.03 $0.03 $0.03
Bosnia And Herzegovina $0.20 $0.40 $0.13 $0.03 $0.03
Réunion $0.10 $0.10 $0.10 $0.03 $0.03
Turkmenistan $0.03 $0.03 $0.03 $0.03 $0.03
Senegal $0.10 $0.10 $0.10 $0.03 $0.03
Fiji $0.03 $0.03 $0.03 $0.03 $0.03
Sri Lanka $0.12 $0.17 $0.11 $0.13 $0.10
Timor-Leste $0.10 $0.10 $0.10 $0.03 $0.03
Namibia $0.10 $0.10 $0.10 $0.03 $0.03
Mauritius $0.10 $0.03 $0.03 $0.10 $0.10
Tanzania, United Republic Of $0.12 $0.13 $0.11 $0.11 $0.11
New Caledonia $0.10 $0.10 $0.10 $0.03 $0.03
Bulgaria $0.20 $0.28 $0.18 $0.20 $0.20
Saint Vincent And The Grenadines $0.03 $0.03 $0.03 $0.03 $0.03
Benin $0.03 $0.03 $0.03 $0.03 $0.03
Martinique $0.10 $0.10 $0.10 $0.03 $0.03
Guatemala $0.10 $0.17 $0.10 $0.10 $0.10
Brunei Darussalam $0.10 $0.10 $0.10 $0.03 $0.03
Haiti $0.03 $0.03 $0.03 $0.03 $0.03
Algeria $0.10 $0.12 $0.10 $0.19 $0.10
Tunisia $0.10 $0.17 $0.10 $0.13 $0.10
Palestine, State of $0.10 $0.13 $0.10 $0.20 $0.10
Burundi $0.03 $0.03 $0.03 $0.03 $0.03
Albania $0.10 $0.10 $0.10 $0.03 $0.03
Mayotte $0.03 $0.03 $0.03 $0.03 $0.03
Greece (VAT) $0.10 $0.10 $0.10 $0.03 $0.03
Mauritania $0.03 $0.03 $0.03 $0.03 $0.03
Madagascar $0.10 $0.10 $0.10 $0.03 $0.03
Pakistan $0.10 $0.13 $0.10 $0.10 $0.10
Gambia $0.03 $0.03 $0.03 $0.03 $0.03
Equatorial Guinea $0.10 $0.20 $0.10 $0.03 $0.03
Kyrgyzstan $0.10 $0.40 $0.10 $0.10 $0.10
Gibraltar $0.03 $0.03 $0.03 $0.03 $0.03
Somalia $0.03 $0.03 $0.03 $0.03 $0.03
Ethiopia $0.10 $0.10 $0.10 $0.03 $0.03
Togo $0.03 $0.03 $0.03 $0.03 $0.03
Mongolia $0.10 $0.12 $0.10 $0.03 $0.03
Dominican Republic $0.10 $0.12 $0.10 $0.12 $0.10
Bolivia $0.10 $0.15 $0.10 $0.10 $0.10
Congo, The Democratic Republic Of The $0.03 $0.03 $0.03 $0.03 $0.03
Nepal $0.10 $0.19 $0.10 $0.13 $0.10
Libya $0.10 $0.20 $0.10 $0.30 $0.10
Mozambique $0.10 $0.10 $0.10 $0.10 $0.10
Cuba $0.10 $0.13 $0.10 $0.03 $0.03
Belize $0.10 $0.10 $0.10 $0.03 $0.03
Montenegro $0.10 $0.10 $0.10 $0.10 $0.10
Mali $0.03 $0.03 $0.03 $0.03 $0.03
Saint Barthélemy $0.03 $0.03 $0.03 $0.03 $0.03
Lao People's Democratic Republic $0.10 $0.10 $0.10 $0.10 $0.10
Syrian Arab Republic $0.10 $0.13 $0.10 $0.10 $0.10
Cambodia $0.10 $0.10 $0.10 $0.03 $0.03
Honduras $0.10 $0.12 $0.10 $0.10 $0.10
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Panama $0.10 $0.13 $0.10 $0.10 $0.10
Nicaragua $0.10 $0.18 $0.10 $0.10 $0.10
Jamaica $0.03 $0.03 $0.03 $0.03 $0.03
Azerbaijan $0.10 $0.03 $0.03 $0.10 $0.10
Chile $0.10 $0.14 $0.10 $0.11 $0.10
Costa Rica $0.10 $0.11 $0.10 $0.10 $0.10
Argentina $0.12 $0.16 $0.11 $0.13 $0.12
Macedonia, The Former Yugoslav Republic Of $0.10 $0.10 $0.10 $0.10 $0.10
French Guiana $0.10 $0.10 $0.10 $0.03 $0.03
El Salvador $0.10 $0.11 $0.10 $0.10 $0.10
Belarus $0.10 $0.12 $0.10 $0.10 $0.10
Iran, Islamic Republic Of $0.10 $0.10 $0.10 $0.15 $0.10
Cape Verde $0.10 $0.10 $0.10 $0.03 $0.03
Andorra $0.10 $0.10 $0.10 $0.03 $0.03
Yemen $0.10 $0.18 $0.10 $0.10 $0.10
Burkina Faso $0.10 $0.13 $0.10 $0.10 $0.10
Maldives $0.03 $0.03 $0.03 $0.03 $0.03
Malawi $0.03 $0.03 $0.03 $0.03 $0.03
Paraguay $0.10 $0.13 $0.10 $0.10 $0.10
Djibouti $0.03 $0.03 $0.03 $0.03 $0.03
Congo $0.03 $0.03 $0.03 $0.03 $0.03
Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Guyana $0.10 $0.10 $0.10 $0.03 $0.03
Sao Tome And Principe $0.03 $0.03 $0.03 $0.03 $0.03
Grenada $0.03 $0.03 $0.03 $0.03 $0.03
Solomon Islands $0.03 $0.03 $0.03 $0.03 $0.03
Uzbekistan $0.03 $0.03 $0.03 $0.03 $0.03
Sierra Leone $0.03 $0.03 $0.03 $0.03 $0.03
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Guernsey $0.03 $0.03 $0.03 $0.03 $0.03
Dominica $0.03 $0.03 $0.03 $0.03 $0.03
Colombia $0.12 $0.15 $0.11 $0.11 $0.10
Central African Republic $0.03 $0.03 $0.03 $0.03 $0.03
Eritrea $0.03 $0.03 $0.03 $0.03 $0.03
Montserrat $0.03 $0.03 $0.03 $0.03 $0.03
Marshall Islands $0.03 $0.03 $0.03 $0.03 $0.03
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Kiribati $0.03 $0.03 $0.03 $0.03 $0.03
Venezuela $0.10 $0.14 $0.10 $0.20 $0.10
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Suriname $0.03 $0.03 $0.03 $0.03 $0.03
Wallis And Futuna $0.03 $0.03 $0.03 $0.03 $0.03
Guinea-Bissau $0.03 $0.03 $0.03 $0.03 $0.03
Liberia $0.03 $0.03 $0.03 $0.03 $0.03
Tajikistan $0.03 $0.03 $0.03 $0.03 $0.03
Micronesia, Federated States Of $0.03 $0.03 $0.03 $0.03 $0.03
Chad $0.03 $0.03 $0.03 $0.03 $0.03
Palau $0.03 $0.03 $0.03 $0.03 $0.03
Tonga $0.03 $0.03 $0.03 $0.03 $0.03
Samoa $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $8.93 $8.81 $3.14 $4.80 $1.45
Canada $8.26 $1.88 $0.99 $2.18 $0.94
United Kingdom $3.51 $1.76 $0.88 $2.12 $1.10
Australia $5.42 $2.66 $1.55 $2.48 $1.20
 
Germany $2.23 $4.23 $1.20 $2.78 $0.93
Finland $1.34 $2.52 $0.95 $3.00 $1.25
Greece $3.03 $2.40 $0.81 $2.24 $0.80
New Zealand $4.25 $3.03 $1.85 $2.44 $1.20
Switzerland $3.03 $2.56 $1.00 $1.96 $0.88
France $2.00 $0.93 $0.51 $2.82 $2.00
Luxembourg $2.15 $2.23 $0.64 $1.40 $0.53
Sweden $3.18 $2.03 $0.95 $2.03 $0.91
Norway $3.03 $2.15 $0.90 $1.60 $0.88
South Africa $3.03 $0.84 $0.62 $0.88 $0.63
Ireland $3.03 $0.63 $0.43 $1.81 $1.05
Nigeria $1.45 $2.61 $1.32 $1.18 $0.61
Belgium $3.18 $1.71 $0.56 $1.58 $0.60
Iceland $3.38 $1.81 $0.92 $1.36 $0.80
Malaysia $3.18 $0.59 $0.34 $1.10 $0.44
Mexico $1.02 $1.51 $0.70 $1.43 $0.68
Denmark $3.25 $1.51 $0.85 $1.66 $0.96
Austria $11.94 $1.93 $0.97 $1.27 $0.78
Korea, Republic Of $1.56 $1.56 $1.13 $0.55 $0.29
Estonia $0.73 $1.99 $0.63 $1.01 $0.48
Czech Republic $1.88 $1.60 $0.81 $0.36 $0.20
Cyprus $2.26 $1.61 $0.83 $1.72 $1.05
Netherlands $2.00 $1.41 $0.77 $0.99 $0.60
Japan $4.03 $1.00 $0.54 $0.77 $0.37
Malta $3.29 $1.54 $0.82 $0.06 $0.07
Kenya $0.97 $1.34 $0.74 $0.84 $0.52
India $0.98 $1.43 $0.82 $0.22 $0.10
United Arab Emirates $2.66 $0.76 $0.53 $1.51 $1.19
Italy $11.89 $1.40 $0.82 $1.63 $1.09
Portugal $3.39 $0.81 $0.45 $1.02 $0.48
Latvia $1.88 $1.00 $0.62 $1.15 $0.80
Ukraine $0.64 $1.09 $0.64 $0.56 $0.40
Lithuania $3.25 $0.71 $0.51 $0.52 $0.38
Russian Federation $1.02 $0.74 $0.34 $0.61 $0.36
Israel $0.96 $0.64 $0.41 $0.68 $0.46
Qatar $1.88 $0.60 $0.48 $0.49 $0.29
Singapore $0.85 $0.63 $0.38 $0.41 $0.22
Virgin Islands, British $0.48 $1.68 $0.48 - -
Saudi Arabia $0.80 $0.76 $0.44 $0.67 $0.46
Spain $1.20 $0.53 $0.39 $0.51 $0.35
China $1.15 $0.73 $0.52 $0.25 $0.17
Afghanistan $5.85 $1.10 $0.82 $0.06 $0.06
Thailand $0.53 $0.45 $0.33 $0.90 $0.52
Bermuda $1.42 $1.09 $0.79 $0.06 $0.05
Virgin Islands, U.S. $1.29 $1.05 $0.70 $0.05 $0.05
Poland $2.19 $0.55 $0.50 $0.54 $0.38
Taiwan $1.56 $0.70 $0.48 $0.97 $0.67
Saint Pierre And Miquelon - - - $0.05 -
Iraq $2.08 $1.00 $0.61 $1.07 $0.61
Indonesia $1.01 $0.82 $0.79 $0.47 $0.22
Faroe Islands $0.48 $1.04 $0.48 $0.05 $0.05
Brazil $0.84 $0.70 $0.48 $0.38 $0.15
Hong Kong $1.56 $0.78 $0.53 $0.43 $0.26
Zambia $0.97 $0.83 $0.52 $0.05 $0.05
Croatia $0.48 $0.40 $0.31 $0.23 $0.14
Jordan $2.60 $0.66 $0.59 $0.10 $0.09
Kuwait $3.01 $0.64 $0.51 $0.39 $0.30
Cameroon $0.97 $0.81 $0.44 $0.77 $0.40
Myanmar $0.48 $0.57 $0.41 $0.44 $0.27
Monaco $1.48 $1.03 $0.62 $0.11 $0.05
Turkey $1.00 $0.43 $0.40 $0.64 $0.53
Bahrain $1.88 $0.62 $0.50 $0.48 $0.32
Serbia $0.66 $0.58 $0.49 $0.08 $0.07
Armenia $0.49 $0.64 $0.40 $0.57 $0.49
Bahamas $1.42 $0.88 $0.60 $0.05 $0.05
Uganda $0.75 $0.82 $0.56 $0.44 $0.30
Peru $1.79 $0.42 $0.31 $0.22 $0.16
Liechtenstein $0.48 $0.85 $0.45 $0.09 $0.07
Macao $0.49 $0.64 $0.40 $0.68 $0.49
Slovakia $0.78 $0.54 $0.42 $0.89 $0.78
Bangladesh $0.80 $0.56 $0.48 $0.20 $0.13
Vietnam $3.25 $0.55 $0.42 $0.43 $0.19
Barbados $1.43 $0.89 $0.61 $0.05 $0.06
Philippines $0.89 $0.37 $0.32 $0.46 $0.26
Gabon $0.40 $0.80 $0.40 $0.06 $0.06
Oman $1.88 $0.59 $0.46 $0.30 $0.23
Saint Kitts And Nevis $1.08 $0.88 $0.58 $0.05 $0.05
Morocco $0.97 $0.36 $0.34 $0.40 $0.32
Lebanon $0.48 $0.51 $0.41 $0.19 $0.14
Slovenia $0.49 $0.59 $0.41 $0.63 $0.49
Niger $0.40 $0.80 $0.40 $0.05 $0.05
Ecuador $0.78 $0.40 $0.27 $0.24 $0.15
Georgia $0.49 $0.39 $0.36 $0.56 $0.49
Puerto Rico $1.58 $0.90 $0.67 $0.16 $0.07
Papua New Guinea $0.40 $0.93 $0.40 $0.06 $0.06
Zimbabwe $0.97 $0.64 $0.47 $0.06 $0.06
Sudan $1.88 $0.87 $0.78 $0.18 $0.13
Ghana $1.00 $0.55 $0.31 $0.50 $0.37
Trinidad And Tobago $1.58 $0.71 $0.55 $0.07 $0.05
Antigua And Barbuda $1.42 $0.97 $0.49 $0.05 $0.05
Saint Martin $0.40 $0.80 $0.40 $0.05 $0.05
Romania $0.80 $0.43 $0.33 $0.34 $0.23
Guam $1.42 $0.74 $0.46 $0.05 $0.05
Seychelles $0.41 $0.60 $0.40 $0.18 $0.11
Angola $1.58 $0.72 $0.54 $0.05 $0.05
Saint Lucia $1.11 $0.75 $0.61 $0.05 $0.05
Turks And Caicos Islands $0.57 $0.68 $0.46 $0.05 $0.05
Cote D'ivoire $0.52 $0.53 $0.40 $0.64 $0.43
Uruguay $0.48 $0.71 $0.41 $0.19 $0.13
Cayman Islands $0.57 $0.74 $0.55 $0.05 $0.05
Egypt $0.97 $0.35 $0.33 $0.08 $0.06
French Polynesia $0.48 $0.77 $0.41 $0.05 $0.05
Botswana $1.42 $0.88 $0.66 $0.11 $0.08
Moldova $0.49 $0.44 $0.34 $0.61 $0.49
Rwanda $0.41 $0.62 $0.41 $0.14 $0.12
Hungary $0.80 $0.60 $0.42 $0.43 $0.26
Guadeloupe $1.47 $0.80 $0.58 $0.08 $0.07
Kazakhstan $1.73 $0.62 $0.39 $0.49 $0.35
Isle Of Man $0.40 $0.56 $0.40 $0.05 $0.05
Aruba $1.42 $0.77 $0.53 $0.05 $0.05
Bosnia And Herzegovina $0.80 $0.65 $0.51 $0.07 $0.06
Réunion $0.48 $0.63 $0.41 $0.08 $0.07
Turkmenistan $0.48 $0.48 $0.48 $0.05 $0.05
Senegal $0.48 $0.49 $0.33 $0.46 $0.31
Fiji $0.48 $0.69 $0.42 $0.05 $0.05
Sri Lanka $0.48 $0.61 $0.41 $0.10 $0.07
Timor-Leste $1.01 $0.69 $0.42 $0.18 $0.16
Namibia $1.02 $0.92 $0.78 $0.05 $0.05
Mauritius $0.48 $0.57 $0.39 $0.05 $0.05
Tanzania, United Republic Of $0.48 $0.57 $0.39 $0.14 $0.11
New Caledonia $0.40 $0.67 $0.40 $0.05 $0.05
Bulgaria $0.80 $0.57 $0.37 $0.58 $0.32
Saint Vincent And The Grenadines $1.11 $0.67 $0.54 $0.05 $0.05
Benin $0.42 $0.60 $0.40 $0.17 $0.12
Martinique $0.48 $0.66 $0.41 $0.08 $0.08
Guatemala $0.48 $0.63 $0.41 $0.12 $0.08
Brunei Darussalam $1.11 $0.49 $0.41 $0.11 $0.11
Haiti $0.48 $0.70 $0.41 $0.05 $0.06
Algeria $0.97 $0.58 $0.52 $0.11 $0.09
Tunisia $0.93 $0.55 $0.43 $0.15 $0.12
Palestine, State of $0.94 $0.59 $0.50 $0.23 $0.18
Burundi $0.48 $0.43 $0.43 $0.05 $0.05
Albania $0.48 $0.52 $0.42 $0.05 $0.05
Mayotte $0.48 $0.45 $0.45 $0.05 $0.05
Greece (VAT) $0.64 $0.54 $0.43 $0.06 $0.06
Mauritania $0.48 $0.56 $0.42 $0.05 $0.05
Madagascar $0.48 $0.47 $0.41 $0.05 $0.05
Pakistan $0.80 $0.53 $0.47 $0.09 $0.07
Gambia $0.44 $0.44 $0.44 $0.05 $0.05
Equatorial Guinea $0.48 $0.48 $0.48 $0.05 $0.05
Kyrgyzstan $0.40 $0.50 $0.37 $0.09 $0.07
Gibraltar $0.48 $0.62 $0.41 $0.05 $0.05
Somalia $0.48 $0.57 $0.42 $0.10 $0.08
Ethiopia $0.48 $0.44 $0.41 $0.05 $0.05
Togo $0.48 $0.60 $0.41 $0.06 $0.06
Mongolia $0.80 $0.54 $0.49 $0.05 $0.05
Dominican Republic $1.02 $0.55 $0.45 $0.10 $0.09
Bolivia $0.48 $0.52 $0.41 $0.11 $0.12
Congo, The Democratic Republic Of The $0.40 $0.44 $0.33 $0.06 $0.07
Nepal $0.48 $0.50 $0.41 $0.05 $0.05
Libya $0.93 $0.56 $0.42 $0.18 $0.12
Mozambique $0.48 $0.45 $0.41 $0.05 $0.05
Cuba $0.48 $0.51 $0.42 $0.05 $0.05
Belize $1.42 $0.87 $0.66 $0.05 $0.05
Montenegro $0.48 $0.43 $0.41 $0.44 $0.40
Mali $0.40 $0.48 $0.40 $0.05 $0.05
Saint Barthélemy $0.65 $0.48 $0.48 - -
Lao People's Democratic Republic $0.80 $0.51 $0.42 $0.05 $0.05
Syrian Arab Republic $1.02 $0.48 $0.42 $0.06 $0.05
Cambodia $0.58 $0.40 $0.34 $0.31 $0.23
Honduras $1.00 $0.54 $0.42 $0.07 $0.06
San Marino $0.40 $0.56 $0.40 $0.05 $0.05
Bhutan $0.40 $0.40 $0.40 $0.05 $0.05
Panama $1.48 $0.51 $0.44 $0.15 $0.15
Nicaragua $0.48 $0.55 $0.42 $0.12 $0.08
Jamaica $1.02 $0.45 $0.41 $0.05 $0.05
Azerbaijan $0.48 $0.41 $0.32 $0.21 $0.16
Chile $0.78 $0.45 $0.40 $0.26 $0.17
Costa Rica $1.35 $0.51 $0.42 $0.18 $0.16
Argentina $0.48 $0.28 $0.24 $0.26 $0.18
Macedonia, The Former Yugoslav Republic Of $0.48 $0.42 $0.41 $0.05 $0.05
French Guiana $0.40 $0.53 $0.40 $0.05 $0.05
El Salvador $0.78 $0.52 $0.42 $0.07 $0.07
Belarus $0.91 $0.43 $0.32 $0.30 $0.23
Iran, Islamic Republic Of $1.01 $0.42 $0.41 $0.19 $0.17
Cape Verde $0.48 $0.41 $0.41 $0.05 $0.05
Andorra $0.48 $0.42 $0.42 $0.06 $0.07
Yemen $1.69 $0.46 $0.43 $0.24 $0.20
Burkina Faso $0.40 $0.40 $0.40 $0.05 $0.05
Maldives $0.40 $0.40 $0.40 $0.05 $0.05
Malawi $0.48 $0.42 $0.42 $0.05 $0.06
Paraguay $0.78 $0.49 $0.42 $0.16 $0.13
Djibouti $0.44 $0.44 $0.44 $0.05 $0.05
Congo $0.40 $0.36 $0.36 $0.13 $0.10
Guinea $0.41 $0.50 $0.40 $0.20 $0.14
Guyana $0.48 $0.45 $0.45 $0.05 $0.05
Sao Tome And Principe $0.48 $0.40 $0.40 $0.08 $0.08
Grenada $0.40 $0.40 $0.40 $0.05 $0.05
Solomon Islands $0.40 $0.40 $0.40 $0.05 $0.07
Uzbekistan $0.40 $0.33 $0.29 $0.17 $0.13
Sierra Leone $0.40 $0.40 $0.40 $0.05 $0.05
Swaziland $0.40 $0.80 $0.40 $0.11 $0.12
Guernsey $0.40 $0.67 $0.40 $0.06 $0.05
Dominica $0.48 $0.48 $0.48 $0.10 $0.10
Colombia $0.50 $0.27 $0.26 $0.19 $0.16
Central African Republic - - - - -
Eritrea - - - - -
Montserrat $0.05 - - $0.05 $0.05
Marshall Islands - - - $0.05 -
Northern Mariana Islands $0.05 - - $0.05 $0.05
Kiribati - - - $0.05 $0.05
Venezuela $0.97 $0.26 $0.25 $0.09 $0.07
Lesotho $0.05 - - $0.05 $0.05
Greenland $0.40 $0.40 $0.40 $0.05 $0.05
Jersey $0.40 $0.40 $0.40 $0.05 $0.06
Aland Islands $0.11 - - $0.21 -
Anguilla - - - $0.05 $0.05
Suriname - - - $0.05 $0.05
Wallis And Futuna - - - - -
Guinea-Bissau $0.05 - - $0.05 $0.05
Liberia $0.48 $0.48 $0.48 $0.05 $0.05
Tajikistan $0.28 - - $0.13 $0.12
Micronesia, Federated States Of - - - $0.05 $0.05
Chad $0.05 - - $0.05 $0.05
Palau - - - $0.05 $0.05
Tonga $0.05 - - - -
Samoa $0.05 - - - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22