Publisher Rates

The average CPM for 6th December 2019.

2019-12-06

Unique = average amount paid for 1000 visitors in the 24-hour period.

Raw = average amount paid on the 1st advert view for 1000 link views in the 24-hour period.

 

Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $75.20 $21.32 $6.90 $10.22 $2.92
Canada $170.54 $7.58 $3.85 $4.37 $2.11
United Kingdom $50.80 $6.44 $3.25 $4.08 $2.18
Australia $6.60 $5.73 $2.60 $3.79 $2.24
 
Finland $7.40 $7.38 $2.47 $9.50 $2.47
France $42.81 $6.60 $2.75 $2.93 $1.52
Germany $50.56 $6.59 $2.53 $4.63 $1.59
Netherlands $12.95 $5.82 $2.67 $3.93 $2.14
Belgium $29.00 $5.59 $1.75 $2.99 $1.34
Norway $17.13 $5.16 $2.50 $4.33 $2.18
Latvia $1.84 $5.09 $2.55 $4.69 $2.52
Nigeria $30.06 $3.17 $1.81 $4.90 $2.61
United Arab Emirates $16.31 $4.50 $2.76 $3.37 $1.95
Iceland $5.36 $3.40 $2.08 $4.08 $3.44
Switzerland $16.46 $3.85 $2.00 $3.63 $1.96
Greece $3.68 $3.54 $1.15 $3.81 $1.17
Cameroon $3.05 $3.77 $2.19 $2.35 $1.47
New Zealand $5.80 $3.12 $1.55 $3.67 $1.92
Estonia $6.88 $3.53 $1.56 $2.61 $1.23
Zambia $5.21 $1.41 $1.14 $3.36 $2.32
Cyprus $14.31 $3.29 $1.74 $2.35 $1.42
Malaysia $11.05 $2.89 $1.01 $3.15 $1.06
Luxembourg $2.90 $3.12 $1.37 $2.89 $1.35
Portugal $11.60 $3.11 $1.24 $2.20 $1.01
Austria $17.72 $3.02 $1.75 $2.87 $1.68
Mexico $12.36 $3.00 $1.05 $2.86 $1.03
Benin $0.92 $1.76 $0.95 $2.92 $1.82
Lithuania $2.63 $2.76 $1.52 $2.92 $1.79
Italy $19.10 $2.86 $1.70 $2.05 $1.44
Spain $32.53 $2.68 $1.53 $1.05 $0.71
South Africa $11.69 $2.60 $2.01 $2.67 $2.19
Ireland $3.69 $2.49 $1.48 $2.66 $1.67
India $15.44 $1.98 $0.99 $2.49 $0.83
Poland $7.96 $2.43 $1.46 $2.13 $1.41
Uganda $22.73 $2.38 $1.36 $2.29 $1.77
Sweden $32.53 $2.36 $1.64 $1.83 $1.13
Kenya $2.93 $2.18 $1.23 $2.36 $1.41
Czech Republic $5.69 $2.11 $1.34 $2.35 $1.67
Ghana $13.24 $2.03 $1.09 $2.32 $1.76
Thailand $14.62 $1.90 $0.86 $2.31 $1.04
Montserrat $1.08 $2.24 $0.80 - -
China $8.04 $2.22 $1.46 $1.60 $1.03
Russian Federation $18.59 $2.16 $1.02 $2.19 $1.21
Malawi $2.08 $2.18 $1.26 $1.06 $0.79
Congo $1.36 $2.18 $1.20 $1.13 $0.72
Gabon $1.53 $1.81 $1.42 $2.16 $0.97
Slovenia $1.73 $2.09 $0.99 $1.49 $0.85
Saudi Arabia $99.54 $1.34 $0.86 $2.02 $1.38
Senegal $2.11 $2.01 $1.27 $2.01 $1.21
Bulgaria $2.46 $1.65 $0.87 $2.00 $1.21
Iraq $8.23 $1.96 $1.48 $1.46 $1.02
Guinea $2.04 $1.88 $1.24 $1.47 $0.90
Burkina Faso $1.10 $1.84 $0.87 $0.86 $0.67
Mali $2.27 $1.81 $1.29 $0.75 $0.58
Denmark $16.46 $1.80 $1.17 $1.66 $1.19
Peru $8.53 $1.80 $0.96 $1.49 $0.89
Kazakhstan $2.59 $1.32 $0.81 $1.80 $1.19
Mozambique $1.53 $1.77 $1.36 $1.48 $0.96
Cote D'ivoire $2.76 $1.77 $0.99 $1.36 $0.93
Brazil $17.34 $1.74 $0.77 $0.89 $0.50
Korea, Republic Of $13.57 $1.70 $1.41 $0.79 $0.62
Indonesia $11.64 $1.57 $0.89 $1.70 $0.96
Singapore $11.38 $1.68 $0.79 $1.63 $0.92
Qatar $4.47 $0.92 $0.69 $1.67 $1.37
Japan $14.28 $1.67 $0.74 $1.49 $0.81
Hong Kong $7.21 $1.59 $1.07 $1.06 $0.92
Belarus $2.41 $0.96 $0.63 $1.58 $1.07
Romania $4.74 $1.58 $1.05 $1.23 $0.83
Moldova $1.36 $1.25 $0.86 $1.57 $1.03
Kuwait $3.92 $1.56 $0.77 $1.46 $0.96
Ukraine $7.45 $1.55 $0.90 $1.49 $1.00
Hungary $3.28 $1.55 $0.72 $1.21 $0.74
Oman $6.81 $1.36 $0.80 $1.50 $1.06
Sierra Leone $2.19 $1.49 $1.18 $0.53 $0.45
Tanzania, United Republic Of $1.59 $1.16 $0.91 $1.48 $1.12
Vietnam $4.67 $1.28 $0.61 $1.41 $0.63
Israel $6.87 $1.38 $0.72 $1.19 $0.85
Georgia $2.64 $1.37 $0.82 $1.13 $0.80
Andorra $1.27 $1.33 $1.09 $0.57 $0.49
Guadeloupe $3.53 $1.31 $0.62 $0.59 $0.55
French Guiana $1.59 $1.25 $0.59 $0.71 $0.51
Chile $15.44 $1.24 $0.84 $0.90 $0.67
Bahrain $2.39 $1.10 $0.72 $1.23 $0.90
Northern Mariana Islands $6.99 $0.58 $0.55 $1.23 $1.12
Taiwan $3.41 $1.16 $0.74 $1.22 $0.71
Slovakia $1.84 $1.07 $0.65 $1.21 $0.83
Uruguay $2.53 $1.20 $0.44 $0.91 $0.50
Montenegro $1.29 $0.97 $0.61 $1.19 $0.76
Macedonia, The Former Yugoslav Republic Of $1.48 $1.18 $0.74 $0.83 $0.53
Rwanda $1.15 $1.17 $0.76 $0.67 $0.50
Sri Lanka $1.85 $1.11 $0.56 $1.17 $0.60
Uzbekistan $1.48 $1.15 $0.68 $0.86 $0.67
Central African Republic $1.53 $1.15 $1.53 $0.64 $0.40
Philippines $12.67 $1.03 $0.77 $1.14 $0.77
Azerbaijan $4.40 $1.12 $0.76 $0.54 $0.48
Guinea-Bissau $1.00 $1.11 $0.92 $0.71 $0.52
Mauritius $1.10 $1.02 $0.75 $1.07 $0.70
Réunion $3.60 $1.06 $0.62 $0.80 $0.70
Myanmar $37.18 $0.99 $0.81 $1.06 $0.78
Jordan $7.12 $0.70 $0.63 $1.05 $0.83
Marshall Islands $0.77 $1.05 $0.66 - -
Bosnia And Herzegovina $1.36 $1.05 $0.61 $0.77 $0.52
Morocco $7.77 $1.04 $0.75 $0.92 $0.73
Saint Kitts And Nevis $0.77 $1.02 $0.61 $0.56 $0.43
Togo $1.38 $1.02 $0.76 $0.59 $0.51
Cambodia $1.93 $1.01 $0.54 $0.87 $0.56
Swaziland $1.24 $1.00 $0.34 $0.58 $0.50
Maldives $6.61 $1.00 $0.62 $0.68 $0.54
Martinique $1.39 $1.00 $0.47 $0.69 $0.58
Solomon Islands $0.81 $0.56 $0.47 $0.99 $0.61
Ethiopia $2.02 $0.83 $0.63 $0.99 $0.73
Aland Islands $0.95 $0.98 $0.61 $0.50 $0.50
Armenia $1.16 $0.98 $0.71 $0.90 $0.72
Seychelles $1.18 $0.77 $0.56 $0.94 $0.71
Sao Tome And Principe $1.13 $0.86 $0.74 $0.94 $0.78
Pakistan $8.75 $0.94 $0.78 $0.92 $0.74
Cayman Islands $1.43 $0.24 $0.23 $0.93 $0.68
Tunisia $11.14 $0.71 $0.65 $0.91 $0.72
Malta $1.50 $0.88 $0.57 $0.52 $0.53
Zimbabwe $1.10 $0.88 $0.67 $0.81 $0.58
Bangladesh $3.35 $0.87 $0.61 $0.78 $0.60
Turks And Caicos Islands $0.90 $0.54 $0.52 $0.87 $0.63
Puerto Rico $5.79 $0.50 $0.47 $0.86 $0.56
Kyrgyzstan $1.36 $0.86 $0.68 $0.70 $0.61
Comoros - - - $0.86 $0.98
Tajikistan $1.16 $0.86 $0.45 $0.47 $0.48
Turkmenistan $1.16 $0.30 $0.34 $0.86 $0.64
Libya $2.58 $0.79 $0.70 $0.85 $0.75
Albania $3.09 $0.84 $0.59 $0.85 $0.54
Bolivia $3.52 $0.85 $0.54 $0.69 $0.49
Croatia $2.51 $0.73 $0.57 $0.84 $0.63
Colombia $12.81 $0.84 $0.71 $0.66 $0.50
Afghanistan $2.92 $0.83 $0.76 $0.84 $0.68
Barbados $1.72 $0.84 $0.64 $0.40 $0.33
Nauru - - - $0.83 $0.76
Somalia $1.10 $0.65 $0.62 $0.81 $0.68
French Polynesia $1.07 $0.81 $0.59 $0.32 $0.28
Cape Verde $1.26 $0.53 $0.71 $0.81 $0.60
Serbia $1.65 $0.81 $0.60 $0.79 $0.56
Burundi $1.10 $0.74 $0.76 $0.79 $0.67
Paraguay $2.12 $0.72 $0.55 $0.79 $0.60
Argentina $7.56 $0.75 $0.51 $0.78 $0.63
Trinidad And Tobago $1.10 $0.77 $0.55 $0.61 $0.43
Mayotte $0.64 $0.77 $0.50 $0.33 $0.22
Greece (VAT) $1.34 $0.55 $0.65 $0.76 $0.52
San Marino $1.10 $0.68 $0.58 $0.76 $0.59
Brunei Darussalam $1.10 $0.76 $0.56 $0.50 $0.45
Botswana $1.56 $0.67 $0.56 $0.76 $0.56
Timor-Leste $0.68 $0.75 $0.38 $0.30 $0.30
Samoa $0.50 $0.29 $0.29 $0.75 $0.50
Turkey $14.18 $0.74 $0.68 $0.61 $0.54
Belize $1.10 $0.73 $0.55 $0.49 $0.47
Bhutan $1.10 $0.73 $0.60 $0.58 $0.54
Jamaica $2.22 $0.73 $0.49 $0.49 $0.38
Palestine, State of $8.39 $0.57 $0.56 $0.73 $0.66
Antigua And Barbuda $1.10 $0.40 $0.41 $0.72 $0.64
Mongolia $6.83 $0.57 $0.48 $0.72 $0.67
Lesotho $1.10 $0.37 $0.39 $0.72 $0.52
Guatemala $3.89 $0.72 $0.47 $0.68 $0.47
Algeria $9.82 $0.70 $0.62 $0.71 $0.62
Angola $1.10 $0.71 $0.66 $0.65 $0.59
Congo, The Democratic Republic Of The $1.22 $0.62 $0.57 $0.71 $0.69
Virgin Islands, U.S. $0.84 $0.31 $0.32 $0.70 $0.49
Ecuador $16.10 $0.69 $0.40 $0.61 $0.40
Tonga - - - $0.69 $0.34
Lebanon $1.61 $0.68 $0.70 $0.60 $0.53
New Caledonia $1.00 $0.68 $0.49 $0.36 $0.22
Madagascar $1.26 $0.67 $0.61 $0.53 $0.41
Saint Barthélemy $0.67 $0.67 $0.67 - -
Lao People's Democratic Republic $1.10 $0.66 $0.55 $0.57 $0.47
Macao $1.28 $0.65 $0.55 $0.53 $0.41
Equatorial Guinea $1.10 $0.65 $0.45 $0.54 $0.49
Yemen $12.45 $0.64 $0.72 $0.59 $0.51
Saint Vincent And The Grenadines $0.50 $0.64 $0.53 $0.56 $0.40
Nepal $1.49 $0.57 $0.49 $0.63 $0.50
Suriname $1.10 $0.63 $0.47 $0.35 $0.33
Costa Rica $6.45 $0.63 $0.46 $0.57 $0.44
Liechtenstein $0.72 $0.51 $0.51 $0.62 $0.31
Kiribati - - - $0.62 $0.61
Syrian Arab Republic $1.10 $0.46 $0.44 $0.61 $0.56
Saint Lucia $1.26 $0.60 $0.55 $0.58 $0.46
Iran, Islamic Republic Of $1.26 $0.59 $0.52 $0.58 $0.57
Sudan $1.37 $0.59 $0.62 $0.56 $0.52
Panama $2.20 $0.58 $0.42 $0.51 $0.40
El Salvador $3.90 $0.58 $0.43 $0.48 $0.44
Haiti $1.10 $0.57 $0.54 $0.55 $0.46
Saint Martin $0.60 $0.56 $0.38 $0.43 $0.43
Jersey $0.84 $0.56 $0.49 $0.27 $0.27
Egypt $8.27 $0.56 $0.50 $0.45 $0.40
Anguilla $0.50 $0.55 $0.50 - -
Isle Of Man $0.74 $0.36 $0.30 $0.55 $0.49
Fiji $1.10 $0.54 $0.33 $0.53 $0.47
Guam $1.10 $0.53 $0.30 $0.48 $0.44
Namibia $1.68 $0.46 $0.35 $0.53 $0.45
Bahamas $1.12 $0.45 $0.40 $0.53 $0.45
Guernsey $0.50 $0.45 $0.39 $0.53 $0.50
Cuba $1.33 $0.51 $0.49 $0.52 $0.47
Dominica $0.50 $0.31 $0.20 $0.51 $0.37
Papua New Guinea $0.50 $0.45 $0.36 $0.50 $0.42
Grenada $0.50 $0.34 $0.33 $0.50 $0.40
Mauritania $1.10 $0.50 $0.41 $0.44 $0.40
Holy See (Vatican City State) $0.50 $0.50 $0.50 - -
Wallis And Futuna $0.64 $0.50 $0.50 $0.28 $0.19
Chad $0.99 $0.46 $0.68 $0.50 $0.50
Bermuda $0.82 $0.25 $0.17 $0.49 $0.43
Liberia $0.50 $0.46 $0.31 $0.48 $0.42
Aruba $1.10 $0.37 $0.32 $0.48 $0.40
Niger $0.50 $0.44 $0.47 $0.48 $0.42
Dominican Republic $1.89 $0.39 $0.33 $0.48 $0.43
Venezuela $1.89 $0.38 $0.32 $0.47 $0.45
Honduras $2.49 $0.41 $0.31 $0.47 $0.36
Guyana $1.10 $0.46 $0.46 $0.46 $0.38
Cook Islands - - - $0.46 $0.26
Greenland $0.65 $0.46 $0.43 - -
Nicaragua $2.01 $0.42 $0.34 $0.44 $0.35
Gibraltar $0.60 $0.43 $0.53 $0.28 $0.18
Monaco $0.76 $0.42 $0.41 - -
Gambia - - - $0.41 $0.32
Djibouti $0.64 $0.41 $0.34 $0.41 $0.38
Faroe Islands $0.50 $0.40 $0.33 - -
American Samoa $0.55 $0.38 $0.33 - -
Palau - - - $0.36 $0.34
Falkland Islands (Malvinas) $0.12 $0.33 $0.12 - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $0.76 $2.18 $0.69 $2.40 $0.57
Canada $0.80 $1.70 $0.63 $0.66 $0.33
United Kingdom $0.76 $1.33 $0.66 $0.65 $0.50
Australia $0.61 $1.26 $0.49 $0.60 $0.40
 
Finland $0.63 $0.82 $0.41 $0.03 $0.03
France $0.36 $0.98 $0.33 $0.28 $0.28
Germany $0.45 $1.27 $0.36 $1.34 $0.33
Netherlands $0.51 $0.87 $0.39 $0.03 $0.03
Belgium $0.41 $1.01 $0.35 $0.36 $0.36
Norway $0.36 $0.57 $0.33 $0.03 $0.03
Latvia $0.36 $0.38 $0.30 $0.03 $0.03
Nigeria $0.45 $0.50 $0.33 $0.45 $0.45
United Arab Emirates $0.39 $1.18 $0.34 $0.42 $0.32
Iceland $0.03 $0.03 $0.03 $0.03 $0.03
Switzerland $0.51 $0.66 $0.50 $0.36 $0.36
Greece $0.36 $0.74 $0.30 $0.03 $0.03
Cameroon $0.36 $0.10 $0.10 $0.33 $0.23
New Zealand $0.46 $1.47 $0.41 $0.03 $0.03
Estonia $0.51 $0.31 $0.31 $0.03 $0.03
Zambia $0.03 $0.03 $0.03 $0.03 $0.03
Cyprus $0.36 $0.36 $0.36 $0.36 $0.36
Malaysia $0.36 $0.52 $0.29 $0.70 $0.26
Luxembourg $0.03 $0.03 $0.03 $0.03 $0.03
Portugal $0.36 $0.61 $0.31 $0.28 $0.22
Austria $0.36 $0.32 $0.32 $0.36 $0.36
Mexico $0.36 $0.74 $0.30 $0.32 $0.13
Benin $0.03 $0.03 $0.03 $0.03 $0.03
Lithuania $0.36 $0.43 $0.32 $0.03 $0.03
Italy $0.36 $0.45 $0.31 $0.34 $0.28
Spain $0.36 $0.54 $0.31 $0.44 $0.23
South Africa $0.51 $0.51 $0.41 $0.50 $0.34
Ireland $0.61 $0.81 $0.60 $0.60 $0.60
India $0.36 $0.58 $0.31 $0.69 $0.22
Poland $0.63 $0.67 $0.49 $0.34 $0.34
Uganda $0.03 $0.03 $0.03 $0.03 $0.03
Sweden $0.36 $0.71 $0.31 $0.03 $0.03
Kenya $0.36 $0.38 $0.31 $0.03 $0.03
Czech Republic $0.36 $0.37 $0.29 $0.20 $0.20
Ghana $0.45 $0.30 $0.30 $0.03 $0.03
Thailand $0.51 $0.68 $0.39 $0.41 $0.28
Montserrat $0.03 $0.03 $0.03 $0.03 $0.03
China $0.45 $0.44 $0.30 $0.36 $0.29
Russian Federation $0.36 $0.66 $0.31 $0.25 $0.20
Malawi $0.35 $0.74 $0.25 $0.03 $0.03
Congo $0.03 $0.03 $0.03 $0.03 $0.03
Gabon $0.35 $0.23 $0.23 $0.03 $0.03
Slovenia $0.35 $0.23 $0.23 $0.03 $0.03
Saudi Arabia $0.45 $0.87 $0.36 $0.59 $0.29
Senegal $0.29 $0.03 $0.03 $0.29 $0.29
Bulgaria $0.36 $0.48 $0.30 $0.29 $0.29
Iraq $0.36 $0.54 $0.32 $0.12 $0.12
Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Burkina Faso $0.03 $0.03 $0.03 $0.03 $0.03
Mali $0.35 $0.35 $0.35 $0.03 $0.03
Denmark $0.39 $0.56 $0.34 $0.36 $0.36
Peru $0.36 $0.51 $0.29 $0.33 $0.12
Kazakhstan $0.36 $0.10 $0.10 $0.36 $0.36
Mozambique $0.36 $0.36 $0.36 $0.29 $0.29
Cote D'ivoire $0.35 $0.35 $0.35 $0.10 $0.10
Brazil $0.45 $0.57 $0.29 $0.50 $0.27
Korea, Republic Of $0.36 $0.50 $0.34 $0.25 $0.25
Indonesia $0.36 $0.48 $0.29 $0.46 $0.27
Singapore $0.36 $0.69 $0.34 $0.79 $0.32
Qatar $0.36 $0.65 $0.28 $0.57 $0.29
Japan $0.36 $0.75 $0.31 $0.20 $0.20
Hong Kong $0.36 $0.37 $0.27 $0.29 $0.29
Belarus $0.10 $0.03 $0.03 $0.10 $0.10
Romania $0.36 $0.83 $0.30 $0.41 $0.24
Moldova $0.36 $0.44 $0.32 $0.34 $0.28
Kuwait $0.36 $1.06 $0.35 $0.29 $0.29
Ukraine $0.36 $0.42 $0.23 $0.12 $0.12
Hungary $0.36 $0.56 $0.31 $0.36 $0.36
Oman $0.35 $0.74 $0.25 $0.03 $0.03
Sierra Leone $0.03 $0.03 $0.03 $0.03 $0.03
Tanzania, United Republic Of $0.36 $1.27 $0.32 $0.03 $0.03
Vietnam $0.36 $0.58 $0.28 $0.61 $0.24
Israel $0.36 $0.64 $0.29 $0.12 $0.12
Georgia $0.45 $0.53 $0.29 $0.03 $0.03
Andorra $0.03 $0.03 $0.03 $0.03 $0.03
Guadeloupe $0.03 $0.03 $0.03 $0.03 $0.03
French Guiana $0.03 $0.03 $0.03 $0.03 $0.03
Chile $0.36 $0.42 $0.29 $0.29 $0.15
Bahrain $0.10 $0.03 $0.03 $0.10 $0.10
Northern Mariana Islands $0.03 $0.03 $0.03 $0.03 $0.03
Taiwan $0.36 $0.41 $0.28 $0.23 $0.16
Slovakia $0.36 $0.55 $0.32 $0.03 $0.03
Uruguay $0.36 $0.91 $0.27 $0.26 $0.15
Montenegro $0.03 $0.03 $0.03 $0.03 $0.03
Macedonia, The Former Yugoslav Republic Of $0.36 $0.51 $0.34 $0.03 $0.03
Rwanda $0.03 $0.03 $0.03 $0.03 $0.03
Sri Lanka $0.36 $0.66 $0.29 $0.53 $0.30
Uzbekistan $0.36 $0.53 $0.35 $0.03 $0.03
Central African Republic $0.03 $0.03 $0.03 $0.03 $0.03
Philippines $0.36 $0.48 $0.31 $0.30 $0.21
Azerbaijan $0.36 $1.11 $0.22 $0.36 $0.36
Guinea-Bissau $0.03 $0.03 $0.03 $0.03 $0.03
Mauritius $0.36 $0.36 $0.36 $0.29 $0.29
Réunion $0.03 $0.03 $0.03 $0.03 $0.03
Myanmar $0.36 $0.25 $0.21 $0.17 $0.11
Jordan $0.36 $0.58 $0.29 $0.03 $0.03
Marshall Islands $0.03 $0.03 $0.03 $0.03 $0.03
Bosnia And Herzegovina $0.36 $0.54 $0.30 $0.03 $0.03
Morocco $0.36 $0.40 $0.27 $0.54 $0.23
Saint Kitts And Nevis $0.03 $0.03 $0.03 $0.03 $0.03
Togo $0.03 $0.03 $0.03 $0.03 $0.03
Cambodia $0.36 $0.39 $0.30 $0.10 $0.10
Swaziland $0.03 $0.03 $0.03 $0.03 $0.03
Maldives $0.03 $0.03 $0.03 $0.03 $0.03
Martinique $0.03 $0.03 $0.03 $0.03 $0.03
Solomon Islands $0.03 $0.03 $0.03 $0.03 $0.03
Ethiopia $0.36 $0.35 $0.35 $0.03 $0.03
Aland Islands $0.03 $0.03 $0.03 $0.03 $0.03
Armenia $0.36 $0.36 $0.36 $0.03 $0.03
Seychelles $0.03 $0.03 $0.03 $0.03 $0.03
Sao Tome And Principe $0.03 $0.03 $0.03 $0.03 $0.03
Pakistan $0.36 $0.38 $0.29 $0.24 $0.18
Cayman Islands $0.03 $0.03 $0.03 $0.03 $0.03
Tunisia $0.36 $0.37 $0.31 $0.03 $0.03
Malta $0.03 $0.03 $0.03 $0.03 $0.03
Zimbabwe $0.10 $0.10 $0.10 $0.03 $0.03
Bangladesh $0.36 $0.54 $0.33 $0.24 $0.24
Turks And Caicos Islands $0.03 $0.03 $0.03 $0.03 $0.03
Puerto Rico $0.36 $0.39 $0.29 $0.03 $0.03
Kyrgyzstan $0.03 $0.03 $0.03 $0.03 $0.03
Comoros $0.03 $0.03 $0.03 $0.03 $0.03
Tajikistan $0.03 $0.03 $0.03 $0.03 $0.03
Turkmenistan $0.03 $0.03 $0.03 $0.03 $0.03
Libya $0.35 $0.64 $0.32 $0.22 $0.11
Albania $0.36 $0.41 $0.27 $0.03 $0.03
Bolivia $0.36 $0.54 $0.30 $0.22 $0.12
Croatia $0.36 $0.41 $0.31 $0.03 $0.03
Colombia $0.36 $0.46 $0.29 $0.25 $0.15
Afghanistan $0.03 $0.03 $0.03 $0.03 $0.03
Barbados $0.35 $0.64 $0.32 $0.03 $0.03
Nauru $0.03 $0.03 $0.03 $0.03 $0.03
Somalia $0.35 $0.64 $0.32 $0.03 $0.03
French Polynesia $0.36 $0.36 $0.36 $0.03 $0.03
Cape Verde $0.36 $0.53 $0.35 $0.03 $0.03
Serbia $0.36 $0.55 $0.31 $0.27 $0.18
Burundi $0.03 $0.03 $0.03 $0.03 $0.03
Paraguay $0.36 $0.58 $0.29 $0.20 $0.20
Argentina $0.36 $0.48 $0.30 $0.32 $0.17
Trinidad And Tobago $0.12 $0.03 $0.03 $0.22 $0.11
Mayotte $0.03 $0.03 $0.03 $0.03 $0.03
Greece (VAT) $0.03 $0.03 $0.03 $0.03 $0.03
San Marino $0.03 $0.03 $0.03 $0.03 $0.03
Brunei Darussalam $0.36 $0.35 $0.35 $0.19 $0.19
Botswana $0.03 $0.03 $0.03 $0.03 $0.03
Timor-Leste $0.03 $0.03 $0.03 $0.03 $0.03
Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Turkey $0.36 $0.39 $0.28 $0.35 $0.27
Belize $0.03 $0.03 $0.03 $0.03 $0.03
Bhutan $0.03 $0.03 $0.03 $0.03 $0.03
Jamaica $0.03 $0.03 $0.03 $0.03 $0.03
Palestine, State of $0.36 $0.36 $0.36 $0.03 $0.03
Antigua And Barbuda $0.03 $0.03 $0.03 $0.03 $0.03
Mongolia $0.36 $0.25 $0.25 $0.03 $0.03
Lesotho $0.03 $0.03 $0.03 $0.03 $0.03
Guatemala $0.36 $0.51 $0.29 $0.31 $0.13
Algeria $0.36 $0.43 $0.29 $0.34 $0.25
Angola $0.36 $0.47 $0.32 $0.03 $0.03
Congo, The Democratic Republic Of The $0.03 $0.03 $0.03 $0.03 $0.03
Virgin Islands, U.S. $0.03 $0.03 $0.03 $0.03 $0.03
Ecuador $0.36 $0.62 $0.29 $0.32 $0.12
Tonga $0.03 $0.03 $0.03 $0.03 $0.03
Lebanon $0.03 $0.03 $0.03 $0.03 $0.03
New Caledonia $0.03 $0.03 $0.03 $0.03 $0.03
Madagascar $0.36 $0.82 $0.33 $0.03 $0.03
Saint Barthélemy $0.03 $0.03 $0.03 $0.03 $0.03
Lao People's Democratic Republic $0.03 $0.03 $0.03 $0.03 $0.03
Macao $0.03 $0.03 $0.03 $0.03 $0.03
Equatorial Guinea $0.36 $0.36 $0.36 $0.03 $0.03
Yemen $0.36 $0.23 $0.23 $0.12 $0.12
Saint Vincent And The Grenadines $0.03 $0.03 $0.03 $0.03 $0.03
Nepal $0.10 $0.03 $0.03 $0.10 $0.10
Suriname $0.35 $0.28 $0.18 $0.03 $0.03
Costa Rica $0.36 $0.41 $0.27 $0.25 $0.11
Liechtenstein $0.03 $0.03 $0.03 $0.03 $0.03
Kiribati $0.03 $0.03 $0.03 $0.03 $0.03
Syrian Arab Republic $0.03 $0.03 $0.03 $0.03 $0.03
Saint Lucia $0.03 $0.03 $0.03 $0.03 $0.03
Iran, Islamic Republic Of $0.36 $0.67 $0.34 $0.29 $0.29
Sudan $0.10 $0.03 $0.03 $0.10 $0.10
Panama $0.36 $0.39 $0.29 $0.11 $0.11
El Salvador $0.36 $0.42 $0.31 $0.25 $0.11
Haiti $0.36 $0.03 $0.03 $0.24 $0.24
Saint Martin $0.03 $0.03 $0.03 $0.03 $0.03
Jersey $0.03 $0.03 $0.03 $0.03 $0.03
Egypt $0.36 $0.43 $0.31 $0.37 $0.22
Anguilla $0.03 $0.03 $0.03 $0.03 $0.03
Isle Of Man $0.03 $0.03 $0.03 $0.03 $0.03
Fiji $0.36 $0.03 $0.03 $0.36 $0.36
Guam $0.36 $0.36 $0.36 $0.03 $0.03
Namibia $0.35 $0.35 $0.35 $0.39 $0.19
Bahamas $0.03 $0.03 $0.03 $0.03 $0.03
Guernsey $0.03 $0.03 $0.03 $0.03 $0.03
Cuba $0.36 $0.40 $0.32 $0.31 $0.24
Dominica $0.03 $0.03 $0.03 $0.03 $0.03
Papua New Guinea $0.03 $0.03 $0.03 $0.03 $0.03
Grenada $0.35 $0.35 $0.35 $0.03 $0.03
Mauritania $0.03 $0.03 $0.03 $0.03 $0.03
Holy See (Vatican City State) $0.03 $0.03 $0.03 $0.03 $0.03
Wallis And Futuna $0.03 $0.03 $0.03 $0.03 $0.03
Chad $0.03 $0.03 $0.03 $0.03 $0.03
Bermuda $0.03 $0.03 $0.03 $0.03 $0.03
Liberia $0.03 $0.03 $0.03 $0.03 $0.03
Aruba $0.03 $0.03 $0.03 $0.03 $0.03
Niger $0.03 $0.03 $0.03 $0.03 $0.03
Dominican Republic $0.36 $0.39 $0.28 $0.23 $0.12
Venezuela $0.36 $0.45 $0.31 $0.15 $0.15
Honduras $0.36 $0.50 $0.31 $0.10 $0.10
Guyana $0.03 $0.03 $0.03 $0.03 $0.03
Cook Islands $0.03 $0.03 $0.03 $0.03 $0.03
Greenland $0.03 $0.03 $0.03 $0.03 $0.03
Nicaragua $0.36 $0.38 $0.28 $0.12 $0.12
Gibraltar $0.03 $0.03 $0.03 $0.03 $0.03
Monaco $0.03 $0.03 $0.03 $0.03 $0.03
Gambia $0.03 $0.03 $0.03 $0.03 $0.03
Djibouti $0.03 $0.03 $0.03 $0.03 $0.03
Faroe Islands $0.03 $0.03 $0.03 $0.03 $0.03
American Samoa $0.03 $0.03 $0.03 $0.03 $0.03
Palau $0.03 $0.03 $0.03 $0.03 $0.03
Falkland Islands (Malvinas) $0.03 $0.03 $0.03 $0.03 $0.03
 
All other countries - $0.25 - $2.00 $0.06 - $0.22
Country   Desktop CPM Mobile CPM
  Highest Unique Raw Unique Raw
United States $45.07 $7.98 $2.13 $7.54 $2.01
Canada $5.42 $2.56 $1.10 $2.32 $1.04
United Kingdom $5.13 $3.99 $1.73 $3.46 $1.60
Australia $2.60 $2.85 $1.20 $1.93 $1.10
 
Finland $2.60 $3.07 $1.16 $4.15 $1.24
France $13.14 $3.37 $1.32 $1.24 $0.64
Germany $7.51 $3.26 $1.22 $2.16 $0.79
Netherlands $6.35 $1.81 $0.86 $0.88 $0.48
Belgium $2.89 $2.29 $0.64 $1.41 $0.61
Norway $2.60 $2.52 $1.16 $2.34 $1.07
Latvia $1.84 $2.72 $1.32 $2.39 $1.32
Nigeria $16.20 $1.66 $0.88 $5.42 $2.07
United Arab Emirates $3.71 $1.70 $1.20 $0.75 $0.43
Iceland $2.21 $1.80 $0.95 $1.97 $1.64
Switzerland $2.60 $1.72 $0.83 $1.74 $0.90
Greece $1.74 $1.51 $0.54 $1.84 $0.56
Cameroon $1.71 $1.84 $1.03 $1.77 $0.94
New Zealand $4.00 $1.17 $0.65 $2.26 $1.08
Estonia $3.64 $1.51 $0.72 $1.57 $0.63
Zambia $4.36 $0.67 $0.52 $5.05 $2.29
Cyprus $8.20 $2.03 $0.91 $1.15 $0.63
Malaysia $7.62 $1.47 $0.47 $1.65 $0.52
Luxembourg $1.78 $1.43 $0.57 $1.72 $0.60
Portugal $3.35 $1.83 $0.60 $1.43 $0.62
Austria $2.60 $1.42 $0.77 $1.76 $0.81
Mexico $3.88 $1.46 $0.52 $1.30 $0.51
Benin $0.92 $1.02 $0.45 $1.34 $0.91
Lithuania $1.74 $1.70 $0.93 $1.73 $1.06
Italy $7.13 $1.68 $0.92 $1.39 $0.89
Spain $9.99 $0.77 $0.46 $0.65 $0.40
South Africa $4.13 $0.91 $0.49 $1.21 $0.75
Ireland $2.19 $1.70 $0.97 $1.74 $0.99
India $6.85 $0.72 $0.40 $0.94 $0.30
Poland $3.42 $0.55 $0.45 $0.71 $0.50
Uganda $12.03 $1.19 $0.60 $2.29 $1.11
Sweden $9.99 $1.17 $0.77 $1.54 $0.81
Kenya $2.11 $1.30 $0.52 $1.61 $0.69
Czech Republic $2.60 $0.65 $0.32 $1.16 $0.67
Ghana $8.33 $1.65 $0.59 $3.79 $1.15
Thailand $5.78 $0.77 $0.40 $0.93 $0.49
Montserrat $0.48 $1.35 $0.48 - -
China $1.19 $0.81 $0.58 $0.80 $0.49
Russian Federation $2.84 $0.93 $0.43 $1.19 $0.62
Malawi $1.05 $1.91 $0.62 $0.69 $0.41
Congo $0.60 $1.06 $0.60 $1.57 $0.53
Gabon $0.68 $0.73 $0.66 $1.61 $0.60
Slovenia $1.14 $1.18 $0.46 $1.40 $0.57
Saudi Arabia $4.53 $0.61 $0.44 $0.79 $0.42
Senegal $1.26 $1.09 $0.57 $1.12 $0.61
Bulgaria $1.21 $0.70 $0.37 $1.18 $0.70
Iraq $3.21 $1.27 $0.83 $1.00 $0.64
Guinea $0.68 $0.85 $0.53 $0.95 $0.57
Burkina Faso $0.50 $0.89 $0.40 $0.34 $0.28
Mali $0.79 $0.80 $0.60 $0.36 $0.32
Denmark $2.60 $0.91 $0.50 $1.11 $0.70
Peru $4.75 $0.56 $0.36 $0.41 $0.27
Kazakhstan $1.62 $0.55 $0.35 $1.02 $0.65
Mozambique $0.68 $0.81 $0.64 $0.86 $0.51
Cote D'ivoire $1.27 $0.85 $0.44 $1.03 $0.65
Brazil $4.75 $0.99 $0.44 $0.47 $0.25
Korea, Republic Of $6.04 $1.23 $1.12 $0.43 $0.36
Indonesia $4.99 $0.37 $0.26 $0.59 $0.34
Singapore $5.66 $0.68 $0.31 $1.01 $0.57
Qatar $2.54 $0.33 $0.30 $0.50 $0.38
Japan $1.75 $0.79 $0.34 $0.84 $0.44
Hong Kong $2.17 $0.35 $0.28 $0.66 $0.60
Belarus $1.06 $0.48 $0.26 $0.96 $0.60
Romania $1.11 $0.67 $0.54 $0.56 $0.36
Moldova $1.15 $0.59 $0.37 $1.08 $0.59
Kuwait $1.62 $0.43 $0.27 $0.48 $0.36
Ukraine $1.79 $1.13 $0.51 $0.88 $0.54
Hungary $1.44 $0.73 $0.31 $0.66 $0.38
Oman $2.49 $0.47 $0.26 $0.75 $0.50
Sierra Leone $0.68 $0.67 $0.54 $0.49 $0.35
Tanzania, United Republic Of $1.36 $0.53 $0.43 $0.95 $0.61
Vietnam $1.60 $0.55 $0.26 $0.62 $0.30
Israel $3.96 $0.60 $0.29 $0.46 $0.39
Georgia $1.09 $0.36 $0.31 $0.40 $0.34
Andorra $0.51 $0.59 $0.50 $0.29 $0.25
Guadeloupe $1.23 $0.83 $0.30 $0.38 $0.33
French Guiana $0.99 $0.72 $0.32 $0.27 $0.22
Chile $2.21 $0.61 $0.40 $0.60 $0.43
Bahrain $1.16 $0.79 $0.41 $0.45 $0.34
Northern Mariana Islands $0.50 $0.05 $0.05 $0.32 $0.30
Taiwan $1.87 $0.39 $0.34 $0.73 $0.42
Slovakia $1.84 $0.52 $0.27 $0.75 $0.50
Uruguay $1.02 $0.81 $0.24 $0.52 $0.31
Montenegro $0.53 $0.57 $0.24 $0.49 $0.28
Macedonia, The Former Yugoslav Republic Of $0.84 $0.52 $0.24 $0.46 $0.26
Rwanda $0.57 $0.75 $0.35 $0.48 $0.37
Sri Lanka $1.01 $0.63 $0.24 $0.69 $0.36
Uzbekistan $0.88 $0.63 $0.33 $0.50 $0.36
Central African Republic $0.68 $0.68 $0.68 $0.14 $0.14
Philippines $3.67 $0.52 $0.40 $0.60 $0.41
Azerbaijan $3.42 $0.54 $0.33 $0.25 $0.24
Guinea-Bissau $0.40 $0.37 $0.37 $0.20 $0.20
Mauritius $0.50 $0.38 $0.31 $0.48 $0.32
Réunion $1.38 $0.57 $0.26 $0.45 $0.42
Myanmar $6.85 $0.44 $0.37 $0.58 $0.44
Jordan $2.43 $0.27 $0.29 $0.30 $0.28
Marshall Islands $0.27 $0.27 $0.27 - -
Bosnia And Herzegovina $0.66 $0.53 $0.24 $0.49 $0.27
Morocco $1.96 $0.43 $0.33 $0.45 $0.35
Saint Kitts And Nevis $0.27 $0.32 $0.23 $0.21 $0.21
Togo $0.62 $0.41 $0.38 $0.21 $0.19
Cambodia $1.04 $0.39 $0.21 $0.35 $0.24
Swaziland $0.50 $0.33 - $0.26 $0.26
Maldives $0.50 $0.83 $0.26 $0.33 $0.25
Martinique $0.74 $0.65 $0.24 $0.38 $0.34
Solomon Islands $0.21 $0.21 $0.21 $0.19 $0.09
Ethiopia $1.21 $0.29 $0.23 $0.60 $0.42
Aland Islands $0.35 $0.29 $0.24 - -
Armenia $0.56 $0.59 $0.40 $0.62 $0.44
Seychelles $0.58 $0.23 $0.21 $0.52 $0.36
Sao Tome And Principe $0.63 $0.36 $0.36 $0.54 $0.46
Pakistan $2.38 $0.44 $0.40 $0.43 $0.36
Cayman Islands $0.60 $0.33 $0.28 $0.30 $0.28
Tunisia $3.43 $0.29 $0.33 $0.45 $0.36
Malta $0.50 $0.48 $0.24 $0.31 $0.29
Zimbabwe $0.80 $0.32 $0.31 $0.22 $0.24
Bangladesh $1.50 $0.29 $0.22 $0.37 $0.28
Turks And Caicos Islands $0.40 $0.21 $0.21 $0.40 $0.27
Puerto Rico $1.30 $0.22 $0.25 $0.53 $0.33
Kyrgyzstan $0.76 $0.34 $0.28 $0.32 $0.31
Comoros - - - $0.45 $0.45
Tajikistan $0.40 $0.51 $0.17 $0.22 $0.23
Turkmenistan $0.50 $1.19 $0.30 $0.36 $0.29
Libya $1.36 $0.17 $0.19 $0.26 $0.24
Albania $1.27 $0.28 $0.22 $0.39 $0.26
Bolivia $2.76 $0.31 $0.22 $0.35 $0.25
Croatia $1.34 $0.26 $0.22 $0.60 $0.40
Colombia $1.47 $0.42 $0.39 $0.27 $0.22
Afghanistan $1.26 $0.35 $0.37 $0.32 $0.31
Barbados $1.28 $0.65 $0.51 $0.22 $0.17
Nauru - - - $0.55 $0.50
Somalia $0.50 $0.22 $0.22 $0.31 $0.29
French Polynesia $0.47 $0.44 $0.27 $0.19 $0.17
Cape Verde $0.50 $0.24 $0.38 $0.46 $0.34
Serbia $0.85 $0.26 $0.22 $0.54 $0.27
Burundi $0.50 $0.31 $0.40 $0.35 $0.24
Paraguay $0.99 $0.26 $0.21 $0.42 $0.32
Argentina $1.26 $0.37 $0.25 $0.29 $0.27
Trinidad And Tobago $0.50 $0.25 $0.21 $0.30 $0.23
Mayotte $0.14 $0.10 - $0.10 -
Greece (VAT) $0.74 $0.25 $0.40 $0.44 $0.24
San Marino $0.50 $0.23 $0.24 $0.47 $0.31
Brunei Darussalam $0.50 $0.36 $0.27 $0.21 $0.20
Botswana $0.80 $0.25 $0.27 $0.36 $0.32
Timor-Leste $0.50 $0.28 $0.07 $0.21 $0.19
Samoa $0.32 $0.21 - $0.45 $0.27
Turkey $2.84 $0.31 $0.35 $0.28 $0.26
Belize $0.50 $0.39 $0.33 $0.23 $0.25
Bhutan $0.50 $0.25 $0.30 $0.15 $0.14
Jamaica $0.59 $0.43 $0.25 $0.27 $0.22
Palestine, State of $2.71 $0.19 $0.26 $0.41 $0.37
Antigua And Barbuda $0.50 $0.05 - $0.29 $0.25
Mongolia $1.05 $0.23 $0.23 $0.27 $0.28
Lesotho $0.50 $0.05 - $0.33 $0.28
Guatemala $2.38 $0.40 $0.25 $0.35 $0.24
Algeria $2.82 $0.33 $0.32 $0.40 $0.36
Angola $0.50 $0.27 $0.33 $0.28 $0.26
Congo, The Democratic Republic Of The $0.62 $0.23 $0.24 $0.30 $0.28
Virgin Islands, U.S. $0.24 - - $0.21 $0.05
Ecuador $6.65 $0.39 $0.24 $0.33 $0.22
Tonga - - - $0.43 $0.39
Lebanon $0.70 $0.19 $0.33 $0.27 $0.26
New Caledonia $0.40 $0.41 $0.24 $0.10 $0.07
Madagascar $0.50 $0.25 $0.28 $0.22 $0.18
Saint Barthélemy $0.07 $0.07 $0.07 - -
Lao People's Democratic Republic $0.50 $0.31 $0.24 $0.19 $0.20
Macao $0.52 $0.20 $0.23 $0.24 $0.22
Equatorial Guinea $0.50 - - $0.16 $0.20
Yemen $5.72 $0.35 $0.48 $0.31 $0.24
Saint Vincent And The Grenadines $0.50 $0.28 $0.24 $0.30 $0.19
Nepal $0.81 $0.18 $0.20 $0.29 $0.24
Suriname $0.50 $0.41 $0.24 $0.17 $0.16
Costa Rica $1.97 $0.33 $0.23 $0.30 $0.25
Liechtenstein $0.22 $0.21 $0.21 $0.21 $0.10
Kiribati - - - $0.45 $0.45
Syrian Arab Republic $0.50 $0.15 $0.20 $0.17 $0.17
Saint Lucia $0.50 $0.24 $0.21 $0.36 $0.26
Iran, Islamic Republic Of $0.50 $0.27 $0.31 $0.17 $0.20
Sudan $0.72 $0.24 $0.32 $0.16 $0.16
Panama $0.95 $0.33 $0.22 $0.27 $0.21
El Salvador $2.39 $0.32 $0.24 $0.21 $0.19
Haiti $0.50 $0.27 $0.25 $0.26 $0.21
Saint Martin $0.10 $0.08 $0.08 $0.05 $0.05
Jersey $0.24 $0.22 $0.23 - -
Egypt $1.29 $0.21 $0.25 $0.19 $0.19
Anguilla - - - - -
Isle Of Man $0.14 - - $0.11 $0.11
Fiji $0.50 $0.15 $0.05 $0.18 $0.18
Guam $0.50 $0.06 $0.05 $0.18 $0.15
Namibia $2.61 $0.47 $0.56 $0.27 $0.25
Bahamas $0.52 $0.24 $0.25 $0.28 $0.25
Guernsey $0.22 - - $0.22 -
Cuba $0.73 $0.14 $0.20 $0.20 $0.17
Dominica $0.50 $0.05 - $0.29 $0.23
Papua New Guinea $0.50 $0.24 $0.17 $0.22 $0.26
Grenada $0.50 - - $0.31 $0.22
Mauritania $0.74 $0.12 $0.10 $0.24 $0.21
Holy See (Vatican City State) - - - - -
Wallis And Futuna $0.14 - - $0.14 $0.14
Chad $0.14 - - $0.08 $0.08
Bermuda $0.32 $0.09 - $0.32 $0.32
Liberia $0.50 $0.09 - $0.27 $0.27
Aruba $0.50 $0.16 $0.18 $0.26 $0.20
Niger $0.50 $0.19 $0.19 $0.18 $0.18
Dominican Republic $0.90 $0.16 $0.16 $0.23 $0.20
Venezuela $0.78 $0.12 $0.14 $0.14 $0.17
Honduras $0.86 $0.17 $0.15 $0.20 $0.18
Guyana $0.50 $0.13 $0.20 $0.24 $0.20
Cook Islands - - - - -
Greenland $0.50 $0.15 $0.15 - -
Nicaragua $0.63 $0.16 $0.16 $0.19 $0.17
Gibraltar - - - - -
Monaco $0.14 - - - -
Gambia - - - $0.24 $0.19
Djibouti $0.14 $0.14 $0.10 $0.10 $0.08
Faroe Islands - - - - -
American Samoa $0.05 - - - -
Palau - - - $0.10 $0.10
Falkland Islands (Malvinas) $0.07 $0.17 $0.07 - -
 
All other countries - $0.25 - $2.00 $0.06 - $0.22